B2B Demand Generation

B2B Demand Generation &
Revenue Marketing Agency

Agree on the revenue goal.
Then build the system to hit it.

Video-first marketing systems that generate pipeline, attribution, and revenue.

We don't "start marketing" and hope it works. We agree on the goal before you sign — then we own the outcome with you.

That's why we work with select B2B companies who want real execution, real tracking, and real accountability.

And no — despite what Instagram says — world-class marketing doesn't come from a $99 ebook. It comes from a disciplined system that compounds.

One system. One goal. One scoreboard. B2B demand generation • Video-first • Pipeline & revenue attribution
Companies That Stopped Guessing
Advanced Laser Restoration Expansion Capital Group Jans Corporation Radiant Vitality Growth Labs Midwest Hyperbarics Ampo Kinetico Water Systems Brain Health Naviguer Consulting
The Problem
Why 70% of Marketing Campaigns Fail

You're Paying for Marketing That Can't Prove It Works

One agency for SEO. Another for ads. A freelancer for content. An email platform collecting dust. A CRM that's become a data graveyard.

Everyone reports their own metrics. Nobody can tell you which activities actually drive revenue. After months of fees, you still can't answer: "What did we get for our money?"

"Marketing attribution is broken. Customer journeys are fragmented. Most agencies avoid committing to specific numbers because they can't prove their impact."

The result? You carry all the risk. The agency gets paid regardless. And the gap between what you spend and what you earn stays invisible.

The Fix
100% Revenue Attribution

What If Every Marketing Dollar Could Be
Traced to a Closed Deal?

Most agencies sell you services. We build one integrated system where every component connects to your CRM, every touchpoint is tracked, and every dollar is attributed to actual revenue. Not clicks. Not impressions. Revenue closed.

$62M+
Revenue Tracked
218+
Companies
12.9x
Avg ROAS
The System of Things™
Seven Integrated Components. One Revenue Engine.

We Don't Sell Services.
We Build the Machine.

Every component connects to your CRM. Every touchpoint tracked. Every dollar attributed. You own the whole thing in 12 months.

01

Video Production

Executive-led video that builds trust before your first sales call. Your leadership on camera, creating authority that compounds.

Explore Video →
02

Website That Converts

Built for pipeline, not pageviews. Every page traced to revenue. Conversion-optimized design with automated backend lead capture and nurture sequences that turn visitors into qualified pipeline.

Explore Web Design →
03

SEO & AI Search

Rank where buyers look — Google, ChatGPT, Perplexity. Technical SEO, local SEO, and content that intercepts demand at the moment of need.

Explore SEO →
04

Paid Ads That Prove ROI

Google Ads, Meta, LinkedIn, YouTube pre-roll — every dollar traced to closed deals in your CRM. Not clicks. Not impressions. Revenue.

Explore Ads →
05

YouTube & Long-Form

A channel that compounds trust over time. Executive thought leadership, podcast content, and authority-building video strategy.

Explore YouTube →
06

Distribution Engine

Your content pushed to every channel your buyers use. Not a posting calendar — a coordinated system that drives reach and engagement.

Explore Distribution →
07

CRM & Attribution

The connective tissue. Lead scoring, email sequences, full-funnel attribution from first click to closed deal. The scoreboard that proves it all.

Explore Attribution →

When every component shares one strategy, one CRM, and one scoreboard — the system compounds. That's not a theory. That's $62M in tracked revenue across 218 companies.

How It Works
From Revenue Goal to System You Own

12 Months. Three Phases.
Then It's Yours.

Phase 1

Align & Build Core

Months 1–3

Clarity Sprint™ — We agree on the revenue goal. Align your buyers, offers, and messaging. Core systems get built: website, initial SEO, CRM integration. First results start showing.

Phase 2

Execute & Scale

Months 4–8

Video production fires. Paid channels perform. Attribution gets dialed. Pipeline becomes predictable. You see exactly what's working across every channel in your CRM.

Phase 3

Document & Own

Months 9–12

Full documentation. Team training. System handoff. You own everything — video assets, website, automation, attribution. No ongoing dependency. No retainer trap.

When you stop paying an ad agency, leads stop. When you finish with us, you own the system.

We Measure Revenue Closed — Not Clicks
$62M+
Revenue Attributed
from first touch to closed deal
12.9x
Average ROAS
across all engagements
218+
Companies
that stopped guessing

"$334K tracked to a single video series. That's not brand awareness — that's revenue we can point to, by name, in the CRM."

GRAVITY Growth — Client Attribution Report
See the Work
Video-First Means Leadership on Camera

This Is What B2B Revenue Content Actually Looks Like

SpotLight Sioux Falls — Executive Authority in Action

100+ business owners featured. 250K+ monthly viewers. This is what video-first leadership looks like.

How the Revenue System Works

See the System of Things™ in action. From first touch to closed deal, every dollar attributed.

The Filter
This Is Not for Everyone

Built for Companies That Want
Proof, Not Promises

Built For

B2B companies doing $1M–$10M who are ready to scale with a system, not a band-aid

Leadership willing to be on camera — because video-first means your face builds the trust

Companies tired of paying agencies that can't prove ROI — you want every dollar traced to revenue

Teams ready for a 12-month system build — not a quick fix, but a machine you own forever

Not For

Companies looking for a logo redesign and a social calendar — that's not what we do

Anyone who wants "brand awareness" as the primary KPI — we measure revenue, period

Businesses not willing to put leadership on camera — the system requires executive visibility

Companies that want to micromanage creative — we run the system, you run your business

The Founder
25 Years on the Sales Floor

Now Building the Systems That Feed It

Steve Schmidt, Founder and CEO of GRAVITY Growth
25+
Years
218+
Companies
$62M+
Tracked

Steve Schmidt — B2B Sales Leader Turned Agency Founder

Founder & CEO

25+ years of B2B enterprise sales experience gave me a fundamentally different perspective on marketing than most agency founders.

I've sat in the sales seat. I've been handed "leads" that went nowhere. I've watched marketing teams celebrate campaign metrics while sales teams missed quota.

My career includes leadership roles at Outreach, AT&T, and T-Mobile — companies where marketing and sales alignment wasn't optional. I also founded and successfully exited TIDAL, a sales development company.

I co-founded SpotLight Sioux Falls — the city's #1 business podcast with 100+ business owners featured and 250K+ monthly viewers.

We measure revenue closed, not clicks. We build systems you own, not services you rent.

OutreachAT&TT-MobileTIDAL (Founder / Exit)SpotLight Sioux Falls
The Moment
2026 Market Data

The Market Isn't Waiting.
Your Competitors Aren't Either.

60%
Increasing Budgets
U.S. small businesses raising marketing spend in 2026
46%
Attribution-First
Allocating majority of budget to high-attribution channels
74%
Demanding Proof
Brands shifting to measurable marketing programs

The era of "brand awareness" as a sufficient metric is over. Businesses aren't just asking for better results — they're demanding proof. Every dollar must justify itself.

AI is changing how buyers research. ChatGPT, Perplexity, Google AI — prospects use these tools before they ever visit your website. If your content doesn't inform AI's answers, you're invisible.

Companies with strategic planning are 3x more likely to report above-average growth. The ones who build systems now will own their markets. The ones who wait will keep renting tactics that disappear the moment they stop paying.

Ready to Stop Guessing?
Build the Revenue System

30 minutes. We'll agree on a revenue goal and show you what the system looks like to hit it. Whether we work together or not — you'll leave with clarity.

Knowledge Base
B2B Revenue Systems

50 B2B Marketing Questions Answered by Revenue Experts

10 categories. 50 questions. Zero fluff.

01 Revenue Systems & Attribution

An integrated marketing and sales infrastructure where every component — video, website, SEO, ads, CRM — works together and traces to closed deals. One strategy, one CRM, one scoreboard. GRAVITY builds these in 12 months, then hands you the keys. See our packages.

Every touchpoint — ad click, video view, email open, page visit — is tracked from first touch to closed deal. When a deal closes, you know exactly which activity contributed. We've tracked $62M+ in attributed revenue across 218+ companies. See our case studies.

GRAVITY offers three tiers: Foundation ($3K–$5K/month) for $1M–$3M companies, Growth ($5K–$10K/month) for $3M–$10M, and Scale ($10K–$15K/month) for $10M+. Every tier includes video, website, SEO, ads, and attribution. See transparent pricing.

Free · 30 Minutes · No Pitch Deck

Stop Guessing.
Start Proving.

30 minutes. We'll agree on a revenue goal and show you what the system looks like to hit it. Whether we work together or not — you'll leave with clarity.

One system. One goal. One scoreboard.
GRAVITY Growth · 2611 W Sudbury St, Sioux Falls, SD 57108 · 605-214-8000