The Agency Alternative

B2B Marketing where every dollar is traced to revenue.

You've hired agencies. You've tried the intern. You've thrown money at ads, video, a new website. Some of it worked. Most of it didn't. And the worst part? You can't prove which was which.

$62M+
Revenue Tracked
218+
Companies
12.9x
Avg ROAS
The Fragmentation Tax™

The hidden cost of disconnected
B2B marketing.

Why 70% of B2B Marketing Budgets Can't Prove ROI

One agency for SEO. Another for ads. A freelancer for content. An email platform collecting dust. A CRM that's become a data graveyard.

Everyone reports their own metrics. Nobody can tell you which activities actually drive revenue. After months of fees, you still can't answer: "What did we get for our money?"

You're spending 20–30% of your annual revenue maintaining this mess — paying for the best deal on each piece instead of the best system connecting all of them.

"If you pulled the paper trail right now — every invoice, every retainer, every 'let's try this for a quarter' — you'd see a mountain of deposits. But where are the receipts?"

That's the fragmentation tax. It's the hidden cost of disconnected marketing — the leads that fell through the cracks, the campaigns that couldn't be measured, the revenue you should have closed.

Curious what it's costing you? Run the numbers →

Where Your Marketing Budget Actually Goes
Agency Retainers
Unattributed
Traced
Freelancers
Unattributed
Ad Spend
Unattributed
Traced
Tools & SaaS
Unattributed
Internal "DIY"
Can't attribute
Unknown
Traced to deals
The average B2B company attributes less than 15% of marketing spend to actual revenue.
Revenue Closed — Not Clicks Counted

$62M in revenue attribution.
218+ companies. 12.9x avg ROAS.

Those aren't impressions. They're closed deals — tracked from first touch to signed contract.

$62M+
Revenue Attributed
first touch to closed deal
12.9x
Average ROAS
across all engagements
218+
Companies
that stopped guessing
$691K in hidden revenue found.

A B2B services company discovered revenue trapped in disconnected systems. We found it, connected it, and made it repeatable.

Read More →
12.9x ROAS across 218+ companies.

Not a single outlier — our average return across every engagement. One strategy, one CRM, one scoreboard producing consistent results.

View All Case Studies →
What Clients Say
5.0 on Google

"Working with Steve and Melissa has been such an easy process! They work tirelessly to get your message out and go above and beyond to make it as simple as possible. Their expertise and professionalism is outstanding!"

Nicole Todd

"Working with Steve and Melissa at Gravity Growth has been Fantastic. They have done a great job pushing me to get in front of the camera and tell our unique story. The quality of video and audio combined with the ability to ask the right questions has been exceptional."

Ryan Senden

"Steve and Melissa are incredibly smart and experienced. DTI has worked with 'marketing' firms for 3 years, and Gravity Growth is by far the best. Steve has technical knowledge that I have never witnessed in other marketing firms. A+++"

Dr. Maria Bell

"Fantastic marketing group to work with. Incredibly engaged and responsive. The marketing work and results they have produced have been excellent. Very happy!"

Travis Liddell, MD

"It's not too often you get to work with a company that continuously over delivers going above and beyond each and every time. Could not recommend working with them more!"

Jada Hieb
Companies That Stopped Guessing
Advanced Laser Restoration Expansion Capital Group Jans Corporation Radiant Health Vitality Growth Labs Midwest Hyperbarics AMPO Kinetico Water Systems Brain Health and Chiropractic Naviguer Consulting
Headquartered in Sioux Falls. Serving B2B companies across the Midwest — Minneapolis, Fargo, Omaha, Des Moines — and nationwide.
The Person Behind the System

Built by a sales leader.
Not a marketing agency.

Steve Schmidt, Founder and CEO of GRAVITY Growth
25+
Years in Sales
Top 1%
T-Mobile B2B
Exit
TIDAL Founder

Founder & CEO

Steve Schmidt

Most agency founders come from the marketing side of the table. Steve Schmidt comes from the sales floor — 25 years of enterprise B2B at Outreach, AT&T, and T-Mobile, plus a successful founder exit. That difference changes everything about how GRAVITY builds.

2001 — The Beginning
Direct Outbound Sales
Started where every great seller starts — door knocking, cold calling, grinding. No automation. No sequences. Just a pitch and the willingness to hear "no" a hundred times a day.
2012–2018 · T-Mobile B2B
Top 1% Seller → #1 Sales Team in the Nation
Built and led the #1 B2B sales team in the entire company — holding that position 16 out of 19 consecutive quarters.
800%+ to quota × 7#1 team 16 of 19 quarters
2018 · Outreach
Enterprise SaaS · Intelligent Automation
Hit 398% of fully ramped quota in the first two months. Where Steve saw the future: sales and marketing as one integrated system.
398% quota — first 2 months
2019–2020 · TIDAL
Founder → M&A Exit
Founded TIDAL, executed cold outreach for 100+ companies. After 16 months, went through M&A — successful exit.
2021–2025 · Magnetic
Executive Ghostwriting + Outbound Automation
Produced SpotLight Sioux Falls — 100+ business owners featured, 250K+ monthly viewers — proving the ability to light up markets from the ground floor.
2025–Present
GRAVITY Growth — The Agency Alternative
Everything led here. 25 years of selling, building, and exiting distilled into one fully integrated, ROI-rich revenue system. You own the whole thing after 12 months.
T-Mobile B2BOutreachAT&TTIDAL (Founder / Exit)MagneticSpotLight Sioux FallsGRAVITY Growth
The Cost of Waiting

Every month without a revenue system
is money you'll never get back.

The fragmentation tax doesn't send you an invoice. It just quietly compounds — in lost leads, misattributed wins, and campaigns you can't replicate because nobody knows what actually worked.

The System of Things™

Built, handed off, owned.
12 months. Three phases. Then it's yours.

This isn't "hire an agency and hope for the best." We engineer a complete B2B marketing system — strategy, content, distribution, CRM, and full attribution — custom-built for your business. After 12 months, you own the entire engine.

Phase 1
Align & Build Core
Months 1–3

Clarity Sprint™ — agree on the revenue goal. Align buyers, offers, messaging. Core systems built: website, SEO, CRM integration. First results start showing.

Phase 2
Execute & Scale
Months 4–8

Video fires. Paid channels perform. Attribution gets dialed. Pipeline becomes predictable. You see exactly what's working across every channel in your CRM.

Phase 3
Document & Own
Months 9–12

Full documentation. Team training. System handoff. You own everything — video assets, website, automation, attribution. No ongoing dependency. No retainer trap.

When you stop paying an ad agency, leads stop. When you finish with us, you own the system.

What's Inside the System

Seven integrated components.
One revenue engine.

01
Video Production

Executive-led video that builds trust before your first sales call. One shoot day = 15+ content pieces, all traced to revenue.

Explore Video →
02
Website That Converts

Built for pipeline, not pageviews. Conversion-optimized with automated lead capture and CRM-integrated nurture sequences.

Explore Web Design →
03
SEO & AI Search

Rank where buyers look — Google, ChatGPT, Perplexity. Technical SEO, local SEO, and content that intercepts demand.

Explore SEO →
04
Paid Ads That Prove ROI

Google, Meta, LinkedIn, YouTube — every dollar traced to closed deals in your CRM. Not clicks. Revenue.

Explore Ads →
05
YouTube & Long-Form

A channel that compounds trust. Executive thought leadership, podcast content, and authority-building video strategy.

Explore YouTube →
06
Distribution Engine

Your content pushed to every channel your buyers use. A coordinated system that drives reach, not a posting calendar.

Explore Distribution →
07
CRM & Attribution

The connective tissue. Lead scoring, email sequences, full-funnel attribution from first click to closed deal.

Explore Attribution →

When every component shares one strategy, one CRM, and one scoreboard — the system compounds. $62M in tracked revenue. 218 companies.

Book a Call →
Knowledge Base

B2B marketing questions,
answered straight.

The questions CEOs actually ask — answered with data, not fluff.

01 Revenue Systems & Attribution

An integrated marketing and sales infrastructure where every component — video, website, SEO, ads, CRM — works together and traces to closed deals. One strategy, one CRM, one scoreboard. GRAVITY builds these in 12 months, then hands you the keys. See our packages →

Every touchpoint — ad click, video view, email open, page visit — is tracked from first touch to closed deal. When a deal closes, you know exactly which activity contributed. We've tracked $62M+ in attributed revenue across 218+ companies.

A traditional agency sells you services on a monthly retainer — stop paying, everything stops. A revenue system is built over 12 months with full attribution, then handed off to you. You own the video assets, the website, the automation, and the tracking. No ongoing dependency. No retainer trap.

The hidden cost of using disconnected marketing vendors. Each reports their own metrics, nobody owns the full picture, and you can't trace any activity to actual revenue. Companies with integrated systems typically see 3x better growth outcomes.

02 Cost, Fit & Timeline

Three tiers: Foundation ($3K–$5K/month) for $1M–$3M companies, Growth ($5K–$10K/month) for $3M–$10M, and Scale ($10K–$15K/month) for $10M+. Every tier includes video, website, SEO, ads, and attribution. See transparent pricing →

Website and SEO foundations show results in months 1–3. Paid channels and video compound during months 4–8. By month 9, pipeline is predictable and attribution is dialed. Full system handoff at month 12.

Hiring a marketing generalist costs $80K+ in salary alone, plus tools, training, and a year to ramp. A traditional agency gives you rented work with no ownership. A revenue system gives you expert execution for 12 months, then you own the entire machine.

03 Video, SEO & AI Search

Executive-led video builds trust before the first sales call. A single video series tracked to $334K in attributed revenue for one GRAVITY client. Video is the gravitational center that pulls SEO, ads, and social together.

AEO ensures your business shows up when prospects ask AI tools — ChatGPT, Perplexity, Google AI — for recommendations. It requires structured content, schema markup, and authoritative answers that AI models can cite. Explore SEO & AEO →

The playbook that gets most companies to $1M — referrals, word of mouth, founder-led sales — stops scaling. The fix is an integrated revenue system where every marketing dollar traces to a closed deal.

Free · 30 Minutes · No Pitch Deck

Stop guessing.
Start proving.

30 minutes with a Sioux Falls B2B marketing team that measures revenue, not impressions. We'll agree on a revenue goal and show you what the system looks like to hit it. Whether we work together or not — you'll leave with clarity.

Not ready yet? Take the 2-minute AI Readiness Quiz →

One system. One goal. One scoreboard.

GRAVITY Growth · 2611 W Sudbury St, Sioux Falls, SD 57108 · 605-214-8000