Kristin Catlett runs Glow and Go by Kristin — a Sioux Falls custom spray tanning service that does the work most people would rather not think about until they have to: making sure your tan looks like an actual tan, not a costume, not a stripe of orange across your collarbone, not a streak down your arm where the application went wrong. Spray tanning has a bad reputation because it's been done badly so many times by operators who treated it like a quick service rather than a craft. Kristin's job is being the one who does it well.
Glow and Go covers custom spray tans for events (weddings, photo shoots, prom, formals, milestone occasions), regular maintenance clients who want a consistent base year-round, and the kind of one-off appointments where someone needs to look like they've spent a weekend somewhere south of where they actually live before getting on a flight or showing up to an event. The service is mobile and salon-based depending on the appointment — Sioux Falls metro is the home territory, with travel for wedding parties and special events when the timing works.
The thing that separates a great spray tan from a bad one is partly the solution chosen and mostly the technique applied. Solution selection has to match the client's natural skin tone — too dark and the result reads costume-y; too light and the application barely shows; the wrong undertone and the color goes orange or muddy instead of warm and bronzed. Application has to be even, has to land in the right places, has to fade properly. The hands-on technique that produces a good result comes from practice — hundreds of sessions of figuring out what works on different skin types, how to handle awkward application areas, how to coach clients on the prep and aftercare that make the result last.
The wedding and event side of the business is where the highest-stakes appointments live. A bride who's been planning her photos for months can't afford to find out her tan went wrong on the morning of the wedding. A senior who's getting professional photos taken is paying for results that will live on a wall for decades. The pressure to get those appointments right is real, and the operators who can deliver under that pressure are the ones who get the next bridal-party booking through word-of-mouth.
Where Glow and Go fits in the beauty and personal care landscape is the specialist lane — not a full-service spa, not a tanning bed operation, just the spray tan done right. That focus is what makes the service worth the appointment. The custom solution gets matched to skin tone and event timing, the application is even, the result lasts as long as it's supposed to. Maintenance clients book on the cadence that fits their lifestyle; event clients book around the specific appointment that matters most.
The aftercare conversation matters more than most clients expect. The way you shower after a spray tan, the products you use on your skin in the first 24 hours, the timing between application and the event — all of that affects how the tan looks at the moment that matters. Kristin walks every client through the aftercare so the result actually shows up the way it's supposed to.
Mixed truth: a custom spray tan is more expensive than a drugstore self-tanner and that's because it's a different product. If your goal is "save five bucks," self-tanner exists. If your goal is "look like a real human in photos that will exist forever," spray tanning by someone who knows what they're doing is the move. Kristin will tell you which appointment makes sense for which event.
Call (605) 759-5221 or visit glowandgobykristin.com to book.