I Capelli Salon on South Solberg Avenue is doing something most hair salons in Sioux Falls won't even attempt: running a boutique clothing shop inside the same space, and making both halves feel intentional rather than accidental.
The salon side covers cuts, color, and styling for men and women — including consultations that actually factor in your lifestyle before anyone picks up a pair of shears. The boutique component lets clients browse and shop accessories and fashion pieces while they wait, or after a fresh style lands and the motivation to update the rest of the look suddenly spikes. It's a coherent idea, not a cluttered one.
What keeps people coming back is that the two sides reinforce each other without competing for attention. You leave with a haircut that works and maybe a jacket that proves it. That combination is harder to pull off than it sounds, and I Capelli is pulling it off on South Sioux Falls' south side.
That combination is harder to pull off than it sounds, and I Capelli is pulling it off on South Sioux Falls' south side.